Market Square is excited to have Australian Red Cross Lifeblood as its charity partner for February.

Australian Red Cross Lifeblood and Cancer Council are partnering this World Cancer Day (4 February) and throughout February to tackle cancer together — with the help of blood donors.

Anyone who donates blood in February will be able to show their support for people living with cancer with a sunny daffodil bandage designed by Australian artist — and proud blood donor — Beci Orpin.

Beci began donating blood at 18 after some encouragement from her parents but dropped off as life got busier. Then a friend was diagnosed with cancer.

“I wanted to help him, but felt useless,” she explains. “It felt like a practical way to help lots of people in his situation.” Now, nearly a decade later, she’s still rolling up her sleeve regularly to donate.

Fast facts: Cancer and blood donation

Almost 1 in 2 people in Australia will be diagnosed with cancer by the time they turn 85, and more people affected by cancer are reliant on blood donations than ever before. By 2035 the demand for is expected to double.

  • Many people who have chemotherapy need blood transfusions
  • 1/3 of donated red blood cells are used for treatment of cancer and blood diseases
  • 2/3 of donated platelets go to cancer patients.
  • Plasma-based immunotherapy can slow cancer progression.
  • During treatment, someone with acute leukaemia can need up to 9 bags of red cells and 36 bags of platelets each month.
  • Giving blood is a tangible way to support someone living with cancer.

Learn more and read stories from real people living with cancer at lifeblood.com.au/true-colours-2024.

Or, if you need to talk about cancer, call Cancer Council on 13 11 20.

How to stand up to cancer with Lifeblood and Cancer Council.


  1. Donate blood or plasma in February for a limited-edition daffodil bandage. Book yourself in here or by calling 13 14 95 or download the free DonateBlood app.
  2. Show you’re standing up to cancer by sharing any photos you take of your bandage to #lifebloodau @cancercouncil @beciorpin.

The Geelong Blood Donor Centre is located at 237 Ryrie Street, and it is open 7 days a week.

To learn more about donation (and discover where and how to do it) visit lifeblood.com.au